Stop Hunting For Unicorns. Plug In A Dialed Crew.

Stop looking for a marketing unicorn. They don't exist, and the search is costing your brand.

When small to medium-sized outdoor and active lifestyle brands hit a growth ceiling, the default move is usually to hire a solo in-house marketing coordinator. The expectation is that this person will direct the creative vision, write the copy, handle PR, manage athlete teams, optimize Shopify, scale Meta ads, and shoot content in their spare time.

The reality is that person doesn't exist. If you do find someone willing to try, they usually end up burnt out and underwater. To actually build out a functioning, multi-disciplinary team in-house, you are looking at spending $40,000+ a month once you add in contractors for PR, digital ads, photography, etc. It’s a massive financial commitment for a fragmented system that takes months to onboard and manage.

There is a better way to get sophisticated marketing without draining your capital.

That is why we built our fractional model at Stay Gold. Instead of paying for one overwhelmed generalist, you plug in a fully synchronized crew of industry veterans matched to your goals and budget (typical engagements range from $7,500 to $20,000 a month). You instantly get a dedicated creative director, athlete manager, digital systems expert, designers, PR lead, experienced content director, and more who already live and breathe the lifestyle.

We spin up immediately, scale based on your seasonality, and bring deep industry connections to the table from day one. You skip the painful hiring cycles and jump straight to having an elite marketing team that can clearly communicate your brand to the customer.

Give us three months to show you how a dialed fractional team operates. I am confident we can prove our worth in those first 3 months. Worst case, you delayed the hiring process and have some great marketing systems to build upon. Best case, we work together for decades and we become best friends.

Connect with us and let’s chat.